Billy Crammer has captured the urgency of a global situation in another Tesla spec ad.
The opening of the video reflects a sense of urgency as a hurricane churns through the ocean in tune with the ticking of a clock. The music picks up as you see shots of what is happening all around the world blended in the stunning visual imagery of the beauty of this planet that we are slowly destroying. Throughout the video, though, there is another message. The story being told here is that of Tesla and how reinventing the very machines that accelerated the destruction of this planet can decelerate it